{"id":10892,"date":"2026-03-06T02:31:25","date_gmt":"2026-03-05T18:31:25","guid":{"rendered":"https:\/\/www.archimetric.com\/vn\/how-to-write-a-scrum-product-vision\/"},"modified":"2026-03-06T02:31:25","modified_gmt":"2026-03-05T18:31:25","slug":"how-to-write-a-scrum-product-vision","status":"publish","type":"post","link":"https:\/\/www.archimetric.com\/vn\/how-to-write-a-scrum-product-vision\/","title":{"rendered":"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 vi\u1ebft t\u1ea7m nh\u00ecn s\u1ea3n ph\u1ea9m cho m\u1ed9t d\u1ef1 \u00e1n Scrum? M\u1eabu v\u00e0 v\u00ed d\u1ee5"},"content":{"rendered":"
T\u1ea7m nh\u00ecn s\u1ea3n ph\u1ea9m kh\u00f4ng thu\u1ed9c v\u1ec1 Scrum<\/a>quy tr\u00ecnh, nh\u01b0ng t\u1ea1i sao n\u00f3 l\u1ea1i quan tr\u1ecdng \u0111\u1ebfn v\u1eady? Theo Schwaber, \u201cK\u1ebf ho\u1ea1ch t\u1ed1i thi\u1ec3u c\u1ea7n thi\u1ebft \u0111\u1ec3 kh\u1edfi \u0111\u1ed9ng m\u1ed9t d\u1ef1 \u00e1n Scrum bao g\u1ed3m m\u1ed9t t\u1ea7m nh\u00ecn v\u00e0 m\u1ed9t Danh s\u00e1ch s\u1ea3n ph\u1ea9m<\/a>\u201d. Do \u0111\u00f3, t\u1ea7m nh\u00ecn l\u00e0 m\u1ed9t trong hai th\u00e0nh ph\u1ea7n thi\u1ebft y\u1ebfu c\u1ea7n thi\u1ebft \u0111\u1ec3 kh\u1edfi \u0111\u1ed9ng m\u1ed9t d\u1ef1 \u00e1n Scrum (Schwaber, 2004). M\u1eb7c d\u00f9 kh\u00f4ng thu\u1ed9c v\u1ec1 khung Scrum itself, t\u1ea7m nh\u00ecn s\u1ea3n ph\u1ea9m l\u00e0 m\u1ed9t y\u1ebfu t\u1ed1 quan tr\u1ecdng trong qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m.<\/div>\n
\"Product<\/div>\n
T\u1ea7m nh\u00ecn s\u1ea3n ph\u1ea9m trong Scrum<\/div>\n
\n

T\u1ea7m nh\u00ecn l\u00e0 g\u00ec?<\/h2>\n<\/div>\n
M\u1ed9t tuy\u00ean b\u1ed1 t\u1ea7m nh\u00ecn x\u00e1c \u0111\u1ecbnh n\u01a1i m\u1ed9t t\u1ed5 ch\u1ee9c mong mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c trong t\u01b0\u01a1ng lai v\u00e0 c\u00e1ch th\u1ee9c n\u00f3 ph\u1ee5c v\u1ee5 t\u1ed1t nh\u1ea5t nhu c\u1ea7u c\u1ee7a c\u00e1c b\u00ean li\u00ean quan. M\u1ed7i d\u1ef1 \u00e1n \u0111\u1ec1u c\u1ea7n m\u1ed9t t\u1ea7m nh\u00ecn \u0111\u1ec3 \u0111\u1ecbnh h\u01b0\u1edbng h\u00e0nh tr\u00ecnh. M\u1ed9t t\u1ea7m nh\u00ecn \u0111\u00f3ng vai tr\u00f2 nh\u01b0 la b\u00e0n \u0111\u1ec3 l\u1ef1a ch\u1ecdn c\u00e1c h\u00e0nh \u0111\u1ed9ng hi\u1ec7n t\u1ea1i v\u00e0 t\u01b0\u01a1ng lai.<\/div>\n
V\u00ed d\u1ee5 v\u1ec1 tuy\u00ean b\u1ed1 t\u1ea7m nh\u00ecn<\/strong><\/div>\n
T\u1ea7m nh\u00ecn c\u1ee7a Microsoft<\/div>\n
\u201c T\u1ea1o \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 m\u1ed7i c\u00e1 nh\u00e2n v\u00e0 m\u1ed7i t\u1ed5 ch\u1ee9c tr\u00ean to\u00e0n c\u1ea7u \u0111\u1ea1t \u0111\u01b0\u1ee3c nhi\u1ec1u h\u01a1n, b\u1ea5t c\u1ee9 l\u00fac n\u00e0o, b\u1ea5t c\u1ee9 n\u01a1i \u0111\u00e2u, tr\u00ean b\u1ea5t k\u1ef3 thi\u1ebft b\u1ecb n\u00e0o.<\/em><\/strong>\u201d<\/div>\n
M\u1ed9t tuy\u00ean b\u1ed1 t\u1ea7m nh\u00ecn \u00e1p d\u1ee5ng cho t\u1ed5 ch\u1ee9c v\u00e0 c\u00e1c th\u00e0nh vi\u00ean c\u1ee7a n\u00f3, kh\u00e1c v\u1edbi m\u1ed9t tuy\u00ean b\u1ed1 s\u1ee9 m\u1ec7nh kh\u00e1ch h\u00e0ng. M\u1ed9t tuy\u00ean b\u1ed1 t\u1ea7m nh\u00ecn hi\u1ec7u qu\u1ea3 n\u00ean l\u00e0:<\/div>\n
\n
    \n
  1. R\u00f5 r\u00e0ng v\u00e0 r\u00f5 r\u00e0ng, kh\u00f4ng m\u01a1 h\u1ed3<\/strong>.<\/li>\n
  2. D\u1ec5 hi\u1ec3ud\u1ec5 hi\u1ec3u<\/strong>.<\/li>\n
  3. Ph\u00f9 h\u1ee3p v\u1edbi v\u0103n h\u00f3a v\u00e0 gi\u00e1 tr\u1ecb c\u1ee7a t\u1ed5 ch\u1ee9cv\u0103n h\u00f3a v\u00e0 gi\u00e1 tr\u1ecb<\/strong>.<\/li>\n
  4. Th\u1ef1c t\u1ebf v\u00e0 th\u1ef1c t\u1ebf, thi\u1ebft th\u1ef1c<\/strong>.<\/li>\n
  5. S\u00fac t\u00edch v\u00e0 d\u1ec5 nh\u1edb<\/strong>.<\/li>\n<\/ol>\n<\/div>\n
    \n

    T\u1ea7m nh\u00ecn S\u1ea3n ph\u1ea9m trong Scrum<\/h2>\n<\/div>\n
    C\u00e1c d\u1ef1 \u00e1n Scrum th\u01b0\u1eddng b\u1eaft \u0111\u1ea7u ch\u1ee7 y\u1ebfu b\u1eb1ng m\u1ed9t t\u1ea7m nh\u00ecn v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c h\u1ec7 th\u1ed1ng c\u1ea7n \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n. T\u1ea7m nh\u00ecn S\u1ea3n ph\u1ea9m trong Scrum l\u00e0 m\u1ed9t m\u00f4 t\u1ea3 ng\u1eafn g\u1ecdn v\u1ec1 tr\u1ea1ng th\u00e1i t\u01b0\u01a1ng lai mong mu\u1ed1n m\u00e0 s\u1ea3n ph\u1ea9m c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c th\u00f4ng qua qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n v\u00e0 tri\u1ec3n khai. M\u1ed9t t\u1ea7m nh\u00ecn \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng t\u1ed1t s\u1ebd cung c\u1ea5p m\u1ed9t con \u0111\u01b0\u1eddng r\u00f5 r\u00e0ng \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau c\u1ee7a d\u1ef1 \u00e1n v\u00e0 mang l\u1ea1i s\u1ef1 hi\u1ec3u bi\u1ebft chung v\u1ec1 h\u01b0\u1edbng \u0111i m\u00e0 \u0111\u1ed9i mu\u1ed1n h\u01b0\u1edbng t\u1edbi. H\u01a1n n\u1eefa, T\u1ea7m nh\u00ecn S\u1ea3n ph\u1ea9m h\u1ed7 tr\u1ee3 vi\u1ec7cNg\u01b0\u1eddi s\u1edf h\u1eefu S\u1ea3n ph\u1ea9m<\/a> trong vi\u1ec7c \u01b0u ti\u00ean: nh\u1eefng t\u00ednh n\u0103ng n\u00e0o c\u1ea7n x\u00e2y d\u1ef1ng tr\u01b0\u1edbc, theo th\u1ee9 t\u1ef1 n\u00e0o, v\u00e0 nh\u1eefng t\u00ednh n\u0103ng n\u00e0o kh\u00f4ng n\u00ean x\u00e2y d\u1ef1ng.<\/div>\n
    M\u1ed9t c\u00e1ch t\u1ed1t \u0111\u1ec3 b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng t\u1ea7m nh\u00ecn c\u1ee7a b\u1ea1n l\u00e0 s\u1eed d\u1ee5ng m\u1eabu tuy\u00ean b\u1ed1 t\u1ea7m nh\u00ecn \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb b\u00ean d\u01b0\u1edbi (d\u0129 nhi\u00ean, \u0111\u00e2y ch\u1ec9 l\u00e0 m\u1ed9t v\u00ed d\u1ee5 \u0111\u1ec3 gi\u00fap b\u1ea1n b\u1eaft \u0111\u1ea7u\u2014b\u1ea1n kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i \u00e9p t\u1ea7m nh\u00ecn c\u1ee7a m\u00ecnh v\u00e0o khu\u00f4n m\u1eabu n\u00e0y):<\/div>\n
    \"Product<\/div>\n
    M\u1eabu Tuy\u00ean b\u1ed1 T\u1ea7m nh\u00ecn S\u1ea3n ph\u1ea9m<\/div>\n
    V\u00ed d\u1ee5:<\/strong> Trung t\u00e2m Th\u01b0\u01a1ng m\u1ea1i Tr\u1ef1c tuy\u1ebfn<\/div>\n
    \"Product<\/div>\n
    V\u00ed d\u1ee5 T\u1ea7m nh\u00ecn S\u1ea3n ph\u1ea9m \u2013 Trung t\u00e2m Th\u01b0\u01a1ng m\u1ea1i Tr\u1ef1c tuy\u1ebfn<\/div>\n","protected":false},"excerpt":{"rendered":"

    The product vision is not part of the Scrum process. Why is it so important? Schwaber believes that vision is two necessary illusions, starting the Scrum project by stating: “The smallest plan starts the vision of the necessary Scrum project composition and product backlog” (\u4ea7\u54c1\u613f\u666f\u4e0d\u662fScrum\u6d41\u7a0b\u7684\u4e00\u90e8\u5206\uff0c\u4e3a\u4ec0\u4e48\u5b83\u5982\u6b64\u91cd\u8981\uff1fSchwaber\u7684\u8ba4\u4e3a\uff0c\u613f\u666f\u662f\u4e24\u4e2a\u5fc5\u9700\u7684\u4e00\u4e2a\u5047\u8c61\uff0c\u5f00\u59cbScrum\u9879\u76ee\uff0c\u901a\u8fc7\u9648\u8ff0\u9053\uff1a\u201c\u00a0\u6700\u5c0f\u7684\u8ba1\u5212\u5f00\u59cb\u4e86\u5fc5\u8981\u7684Scrum\u9879\u76ee\u7ec4\u6210\u7684\u613f\u666f\u548c\u4ea7\u54c1Backlog\u00a0\u201d)<\/p>\n","protected":false},"author":3479,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_title":"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 vi\u1ebft T\u1ea7m nh\u00ecn S\u1ea3n ph\u1ea9m Scrum: M\u1eabu v\u00e0 V\u00ed d\u1ee5","_yoast_wpseo_metadesc":"H\u1ecdc c\u00e1ch x\u00e2y d\u1ef1ng m\u1ed9t t\u1ea7m nh\u00ecn s\u1ea3n ph\u1ea9m m\u1ea1nh m\u1ebd cho d\u1ef1 \u00e1n Scrum c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1c m\u1eabu, v\u00ed d\u1ee5 v\u00e0 c\u00e1c th\u1ef1c h\u00e0nh t\u1ed1t nh\u1ea5t \u0111\u1ec3 d\u1eabn d\u1eaft \u0111\u1ed9i ng\u0169 v\u00e0 \u01b0u ti\u00ean c\u00e1c t\u00ednh n\u0103ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.","fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[83],"tags":[],"class_list":["post-10892","post","type-post","status-publish","format-standard","hentry","category-scrum"],"yoast_head":"\nL\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 vi\u1ebft T\u1ea7m nh\u00ecn S\u1ea3n ph\u1ea9m Scrum: M\u1eabu v\u00e0 V\u00ed d\u1ee5<\/title>\n<meta name=\"description\" content=\"H\u1ecdc c\u00e1ch x\u00e2y d\u1ef1ng m\u1ed9t t\u1ea7m nh\u00ecn s\u1ea3n ph\u1ea9m m\u1ea1nh m\u1ebd cho d\u1ef1 \u00e1n Scrum c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1c m\u1eabu, v\u00ed d\u1ee5 v\u00e0 c\u00e1c th\u1ef1c h\u00e0nh t\u1ed1t nh\u1ea5t \u0111\u1ec3 d\u1eabn d\u1eaft \u0111\u1ed9i ng\u0169 v\u00e0 \u01b0u ti\u00ean c\u00e1c t\u00ednh n\u0103ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.archimetric.com\/vn\/how-to-write-a-scrum-product-vision\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 vi\u1ebft T\u1ea7m nh\u00ecn S\u1ea3n ph\u1ea9m Scrum: M\u1eabu v\u00e0 V\u00ed d\u1ee5\" \/>\n<meta property=\"og:description\" content=\"H\u1ecdc c\u00e1ch x\u00e2y d\u1ef1ng m\u1ed9t t\u1ea7m nh\u00ecn s\u1ea3n ph\u1ea9m m\u1ea1nh m\u1ebd cho d\u1ef1 \u00e1n Scrum c\u1ee7a b\u1ea1n b\u1eb1ng c\u00e1c m\u1eabu, v\u00ed d\u1ee5 v\u00e0 c\u00e1c th\u1ef1c h\u00e0nh t\u1ed1t nh\u1ea5t \u0111\u1ec3 d\u1eabn d\u1eaft \u0111\u1ed9i ng\u0169 v\u00e0 \u01b0u ti\u00ean c\u00e1c t\u00ednh n\u0103ng m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.archimetric.com\/vn\/how-to-write-a-scrum-product-vision\/\" \/>\n<meta property=\"og:site_name\" content=\"ArchiMetric Vietnamese\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-05T18:31:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.archimetric.com\/wp-content\/uploads\/2022\/02\/product-vision-in-scrum-project.png\" \/>\n<meta name=\"author\" content=\"archimetric@visual-paradigm.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"archimetric@visual-paradigm.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.archimetric.com\/vn\/how-to-write-a-scrum-product-vision\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.archimetric.com\/vn\/how-to-write-a-scrum-product-vision\/\"},\"author\":{\"name\":\"archimetric@visual-paradigm.com\",\"@id\":\"https:\/\/www.archimetric.com\/vn\/#\/schema\/person\/e4027c9f5b602fc705716009e5671d28\"},\"headline\":\"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 vi\u1ebft t\u1ea7m nh\u00ecn s\u1ea3n ph\u1ea9m cho m\u1ed9t d\u1ef1 \u00e1n Scrum? 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